![]() Every aspect of the bird, including the beak, was drawn from circular arcs of precise geometry. The outlines of perfect circles shaped the bird’s rounded belly and wings. The first version of the Twitter logo bird in 2010 added some sauce to the logotype, but nothing could beat the refined bird iteration introduced in 2012. This roundedness seems to have been the inspiration for the design of the bird that was to make its appearance later. This geometric approach gave an impeccable shape to each of the parts of the bird: the wings, the head, the beaks, and the belly.īack in 2006, the Twitter logo was a simple “Twitter” wordmark using a rounded sans-serif font. The illustration was created with 15 circles layered on top of each other. It was designed by artist Martin Grasser who had just graduated from the Art Center College of Design when he was hired for the task. Twitter Logo shape and symbol: The current Twitter logo is in the form of a fluttering hummingbird. The symbol perfectly sums up the concise nature of a tweet. The bluebird, with its merry wings and beak open in the manner of a chirping bird, needs no words to describe it. While a respectable effort, Twitter’s first official logo can hardly compare to the iconic flattering bird being used today, from the days of the thick rounded sans-serif, Twitter’s logo is a testament that perfect is a process that takes time. This strict policy has also helped the company maintain a consistent brand image across all platforms. Twitter has become very protective of their logo, with explicit rules against modifying the logo in any way. It was Twitter’s focus on simplicity that drove people to the platform in the first place, and their logo has always been a part of the elements that communicate this ethos to their users. There’s little doubt that the bird logo has played a significant role in the company’s success. With this bird symbol, Twitter’s brand identity was established, and it’s become one of the easiest to recognize. They enlarged the icon and switched to a darker shade of blue, which made it more appealing to look at, particularly on the white background of web pages. The designers did away with the previous bird’s plumage, and three overlapping circles shaped the wings. The bird itself was redesigned to a more symmetrical, clean-cut look. The name was dropped, and the logo now became that little bird. Twitter had by then become very popular all around the world, so much so that the logo did not seem to need the company’s name. ![]() In 2012, Twitter management saw the need to refresh the brand’s image, with the emphasis on even greater simplicity. The bird was placed to the right of the wordmark, which remained unchanged except for the color switch to black. This was when the bird was born, and it was said to symbolize the nature of a tweet-quick and short, just like the noises a bird would make. 2010-The Twitter Bird IconĪfter four years of the wordmark, the founders decided to add something that would reflect its identity. In the sky-blue color that’s become almost synonymous with Twitter, this logo lasted four years before the introduction of the Twitter bird. The logo’s focus on simplicity blended in with Twitter’s overall design approach and helped endear users to the website. It was a simple wordmark featuring a unique rounded typeface, with the letters in small caps and no spacing between them. Designer Linda Gavin had just a day to create it before the official launch. The first official Twitter logo was a delightful departure from the prelaunch version. The Twitter logo did not start with the bird, but there have only been a few variants since the first version was done in 2006. He has also been on record confirming that the sporting legend was the inspiration. Twitter’s co-founder Biz Stone, being from Boston himself and a fan of the Celtics, picked the name. It was named Larry T Bird, with the inspiration being the basketball legend Larry Bird who played for the Bolton Celtics. The Twitter Bird logo came onto the scene in 2010, but not many people who use Twitter today know that it has a name. The Twitter logo can be found in some corner of virtually every website, as well as corporate t-shirts, billboards, and other branding paraphernalia. Since its inception in 2006, the social media giant has come a long way, both as a business and a brand. Twitter’s signature Bird logo can be seen popping up everywhere on the internet today hard to miss for just about anyone who has ever used the internet. With well over 800 million active users, Twitter has earned its place as one of the world’s largest social networking sites. This is a look at the Twitter Logo and some history behind the business.
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